Lend A Hand (Part II).

“Lend a Hand” is a series that seeks to play on the perception bias of the public and raise awareness of how we all tend to see ex-offenders. The campaign started in 2017 with four separate hand imageries.

This year, we took the campaign to a new level by featuring hands of ex-offenders who have succeeded in rehabilitating themselves, having received the helping hands of others, and in return, are lending their own hands for the good of society.

TITLE
Lend A hand II

PROJECT
Yellow Ribbon Project Awareness Campaign

CLIENT
Yellow Ribbon Project Singapore

Singapore Prison Service

YEAR
2019/20